Forminator affiliate tracking gives an affiliate a commission each time a visitor they referred submits a Forminator form. Each form gets a reference value, and the affiliate earns their rank rate on it for every submission.
Consultation requests, registrations and signups become measurable results for your affiliates, and you decide how much each form is worth. The visitor is linked to the affiliate through an affiliate referral link.
Before you start
- Forminator is installed and active, with at least one form.
- The Forminator Tracking add-on is installed and active. See Pro Add-ons.
- Your affiliates have a rank with a commission rate. See Ranks.
How the commission is calculated #
The value you set for a form is the base for the affiliate’s rank rate, the same way an order total is the base for a sale commission:
- Reference Commission value
- $40
- Affiliate rank
- Standard, 20%
- Referral for each submission
- $8
If the rank uses a flat rate instead of a percentage, the affiliate receives that flat amount for every submission.
Turn on Forminator affiliate tracking #
Go to Ultimate Affiliate Pro›Integrations and find the Forminator card in the Form Integrations group.
Turns tracking for Forminator on or off. The card shows Enabled while it is on.
Default: Off
Opens the Forminator Tracking settings, where you set the value of each form.
Set a value for each form #
Click Configure on the card. Scroll past the introduction to the settings.
One field for each Forminator form, labeled with the form name. Enter the base amount for that form, in your affiliate currency. For example, a consultation request can be worth more than a newsletter signup.
The status of new referrals from form submissions.
- Unverified: the referral is saved as Pending and you approve it yourself. Use it when you want to check each lead first.
- Verified: the referral is approved as soon as the form is submitted.
Default: Unverified
The source name of these referrals, shown in the Referrals list and in the affiliate’s Affiliate Portal.
Default: Forminator
Click Save Changes.
New forms
A form you create later in Forminator appears on this screen automatically. Open the settings again and give it a value.
Review the referrals #
Each submission from a referred visitor creates a separate referral. Go to Ultimate Affiliate Pro›Referrals to see them.
The Source Custom Name you set, Forminator by default.
The form name followed by “Submission”, so you know which form the lead came from.
The commission: the form’s reference value multiplied by the affiliate’s rank rate.
Approved referrals are paid like any other commission. See How affiliate payouts work.
Test it #
- Open a private browser window and visit your site through an affiliate link, for example
yourstore.com/?ref=emma.collins. - In the same window, open the page with your Forminator form, fill it in and submit it.
- In Ultimate Affiliate Pro›Referrals, check that a new referral with the form name in the description was created for the affiliate.
For a full test routine, see Test your affiliate program. The Forminator documentation explains how to create and publish forms.
Frequently asked questions #
Can I pay a different amount for each Forminator form?
Yes. Each form has its own Reference Commission value. The affiliate’s rank rate is applied to the value of the form that was submitted.
Does every submission create a referral?
Yes. Each Forminator submission from a visitor who arrived through an affiliate link creates a new referral, for every form with a value. Choose Unverified if you want to review the leads before you approve them.
What does the affiliate see in the Affiliate Portal?
Each referral is listed in the affiliate’s Affiliate Portal with the amount, the Source Custom Name as the source, the form name in the description and the status, Pending or Approved.
Do I need WooCommerce for Forminator tracking?
No. Forminator tracking works on its own. The visitor only needs to arrive through an affiliate link before submitting the form.
A submission did not create a referral. What should I check?
Check that the Forminator card is enabled in Integrations and that the visitor opened the affiliate link in the same browser before submitting. See Referrals or clicks are not recorded.
